Tuesday, December 31, 2019

Seton Hall University Acceptance Rate, SAT/ACT Scores, GPA

Seton Hall University is a private Roman Catholic university with an acceptance rate of 70%. Located just 14 miles from Manhattan, Seton Hall University offers students a park-like campus in Northern New Jersey with easy train access to New York City. The university was founded by Bishop James Roosevelt Bayley in 1856 and has maintained its Catholic roots. As a mid-sized university, Seton Hall provides a healthy balance of research and teaching. Undergraduates will find over 60 programs from which to choose, a 14-to-1  student/faculty ratio, and an average class size of 21. In athletics, Seton Hall competes in the NCAA Division I  Big East Conference. Considering applying to Seton Hall? Here are the admissions statistics you should know, including average SAT/ACT scores and GPAs of admitted students. Acceptance Rate During the 2017-18 admissions cycle, Seton Hall had an acceptance rate of 70%. This means that for every 100 students who applied, 70 students were admitted, making Seton Halls admissions process competitive. Admissions Statistics (2017-18) Number of Applicants 19,260 Percent Admitted 70% Percent Admitted Who Enrolled (Yield) 11% SAT Scores and Requirements Seton Hall requires that all applicants submit either SAT or ACT scores. During the 2017-18 admissions cycle, 87% of admitted students submitted SAT scores. SAT Range (Admitted Students) Section 25th Percentile 75th Percentile ERW 580 650 Math 570 660 ERW=Evidence-Based Reading and Writing This admissions data tells us that most of Seton Halls admitted students fall within the top 35% nationally on the SAT. For the evidence-based reading and writing section, 50% of students admitted to Seton Hall scored between 580 and 650, while 25% scored below 580 and 25% scored above 650. In the math section, 50% of admitted students scored between 570 and 660, while 25% scored below 570 and 25% scored above 660. Applicants with a composite SAT score of 1310 or higher will have particularly competitive chances at Seton Hall. Requirements Seton Hall does not require the SAT writing section or SAT Subject tests. Note that Seton Hall participates in the score choice program, which means that the admissions office will consider your highest score from each individual section across all SAT test dates. ACT Scores and Requirements Seton Hall requires that all applicants submit either SAT or ACT scores. During the 2017-18 admissions cycle, 25% of admitted students submitted ACT scores. ACT Range (Admitted Students) Section 25th Percentile 75th Percentile English 23 29 Math 22 27 Composite 24 28 This admissions data tells us that most of Seton Halls admitted students fall within the top 26% nationally on the ACT. The middle 50% of students admitted to Seton Hall received a composite ACT score between 24 and 28, while 25% scored above 28 and 25% scored below 24. Requirements Seton Hall University does not require the ACT writing section. Unlike many universities, Seton Hall superscores ACT results; your highest subscores from multiple ACT sittings will be considered. GPA In 2018, the average high school GPA of Seton Halls incoming freshmen class was 3.6. This data suggests that most successful applicants to Seton Hall have primarily A grades. Self-Reported GPA/SAT/ACT Graph Seton Hall University Applicants Self-Reported GPA/SAT/ACT Graph. Data courtesy of Cappex. The admissions data in the graph is self-reported by applicants to Seton Hall University. GPAs are unweighted. Find out how you compare to accepted students, see the real-time graph, and calculate your chances of getting in  with a free Cappex account. Admissions Chances Seton Hall University, which accepts fewer than three-quarters of applicants, has somewhat competitive admissions. However, Seton Hall also has a  holistic admissions  process and admissions decisions are based on much more than numbers. A strong  application essay  and glowing letters of recommendation  can strengthen your application, as can participation in meaningful  extracurricular activities  and a  rigorous course schedule. The university is looking for students who will contribute to the campus community in meaningful ways, not just students who show promise in the classroom. Students with particularly compelling stories or achievements can still receive serious consideration even if their grades and scores are outside of Seton Halls average range. In the graph above, the blue and green dots represent accepted students. You can see that most successful applicants had grade point averages in the B range or higher, SAT scores over 1000 (ERWM), and ACT composite scores of 20 or higher. Scores a little better than this lower range will improve your chances significantly.

Sunday, December 22, 2019

Piagets Four Stages of Learning in Cognitive Development...

Jean Piagets Four Stages of Learning in Cognitive Development Jean Piaget was a Swiss psychologist who did work on the development of intelligence in children. His studies have had a major impact on the fields of psychology and education. Piaget liked to call himself a genetic epistemologist (is a person who studies the origins of human knowledge) His theories led to more advanced work in child psychology. Piaget does work involving both experimental and observational methods. Piaget believed that from birth humans are active learners, he also believed that cognitive development occurs in four stages. Stage I, sensorimotor intelligence (birth-2 years), takes the child from unrelated reflexive movements to behavior that reflects†¦show more content†¦His thinking is influenced by fantasy -- the way hed like things to be -- and he assumes that others see situations from his viewpoint. Stage III, concrete operational thought (7-11 years), involves relatively sophisticated problem-solving behavior and attainment of adult thought. Stage IV, formal operational thought (12 years and older), is characterized by the ability to develop hypotheses and deduce new concepts. Child psychologists are and always have been interested in the interaction of biological traits and environmental events that influence behavior and development. Research today involves things such as memory and attention span also they are trying to find out how you get from one level of thought to the next. Piaget asserted that for a child to know and construct knowledge of the world the child must act on objects and it is this action which provides knowledge of those objects, the mind organizes reality and acts upon it. Readiness approaches in developmental psychology emphasize that children cannot learn something until maturation gives them certain prerequisites. The ability to learn any cognitive content is always related to their stage of intellectual development. Children who are at a certain stage cannot be taught the concepts of a higher stage. Some children advance more quickly in the development of logical intelligence than do others, this is known as Piagetian Principals in the Classroom. The students shouldShow MoreRelatedEssay on Piagets Learning Theory in Elementary Education1549 Words   |  7 PagesPiaget’s Learning Theory in Elementary Education In order to support children’s growth educators try to provide a stimulating classroom environment. They implement different strategies, tools and practices to help achieve this goal. Since educators play an important role in children’s development they should be familiar with developmental psychology and know of its educational implications in the classroom. There are two major approaches of developmental psychology: (1) Cognitive development asRead MoreCognitvie Development1150 Words   |  5 PagesCognitive Development in Children Elteen Herman Sinte Gleska University PY 100 General Psychology Haelee Engel December 12, 2012 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Cognitive Development What is Cognitive Development? †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ Piaget’s Theory on Learning †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. How Cognitive learning can differ through cultures†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Cognitive Teaching Identifying children who may have a learning disability†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ What parents and teacherRead MoreCompare and contrast Piaget‚Äà ´s and Vygotsky‚Äà ´s theories of cognitive development in children1274 Words   |  6 Pagesï » ¿ Compare and contrast Piaget’s and Vygotsky’s theories of cognitive development in children. This essay will compare Piaget’s and Vygotsky’s theories of cognitive development in children. Also, show the differences between the two psychologist’s theories. Thus, by showing their similarities like in language and adaptation theories. Further, differences like Piaget’s theory on cognitive developmental stages and the schemas which are build to learn or accommodate new words or things. Vygostky’sRead MorePiaget s Impact On Education862 Words   |  4 Pagespsychology during the twentieth century. Piaget’s theory has impacted education and a focuses on developmentally appropriate education. Because of Piaget’s impact on education, curriculum, instruction and materials have been developed and are used by students in accordance with the student’s physical and cognitive abilities, along with their emotional and social needs (Ojose, 2008). Piaget was the first psychologist to make a systematic study of cognitive development; b efore his work, it was assumed thatRead MoreDevelopmental Theory Essay1726 Words   |  7 PagesShortcomings Of Piaget’s Theory. This essay will be summarising the contributions and shortcomings of the Cognitive-Developmental theory and firstly explore the background and key concept’s of Piaget’s work behind child development. Secondly Piaget’s ideas about cognitive change and the four stages of development from birth which are the sensorimotor stage, the pre-operational stage, the concrete operational stage and the formal operational stage and how this impacts development. Thirdly the mainRead MorePiaget’s Stage Theory in my eyes was four key stages of development marked by shifts in how they1000 Words   |  4 Pages Piaget’s Stage Theory in my eyes was four key stages of development marked by shifts in how they understand the world. To me Piaget’s theories had a major impact on the theory and practice of education. Her first theory was â€Å"A focus on the process of children’s thinking, not just its products. In addition to checking the correctness of children’s answers, teachers must understand the processes children use to get to the answer. Appropriate learning experiences build on children’s current levelRead MoreJean Piaget: Biography and Theory of Cognitive Development1601 Words   |  6 PagesPiagets Theory of Cognitive Development: Jean Piagets theory of cognitive development is a description of the four distinct stages of development of cognition in children. The theory was developed at a time when Piaget was employed at the Binet Institute in the 1920s in which his main responsibilities were to develop the French versions of questions on the English intelligence tests. During this period, Piaget became increasingly concerned or interested with the reasons children gave for theirRead MoreAlbert Bandura s Social Learning Theory1503 Words   |  7 PagesBandura’s Social Learning Theory with Piaget’s Cognitive Theory. compare and contrast Albert Bandura’s Social Learning Theory with Piaget’s Cognitive Theory. How applicable is the Social learning Theory to the Zambian Educational system. Both Albert Bandura and Jean Piaget were psychologists who contributed greatly in the field of psychology. This implies that there are some similarities and differences between Albert Bandura’s Social learning theories with Piaget’s cognitive theory. On the otherRead MoreJean Piaget s Theory And Theory1673 Words   |  7 Pagesdesigned to explain development. These are essential for developing predictions about behaviors and predictions result in research that helps to support or clarify the theory. The theorist I am choosing to talk about is Jean Piaget who discovered the cognitive development theory and who broke it down into different stages. The different stages are the sensorimotor stage, the preoperational stage, the concrete operational thought, and the formal operational thought. To sum up Piaget’s theory he believesRead MorePiagets Theory of Cognitive Development Essays1715 Words   |  7 Pagesa lifelong interest in how individuals, especially chi ldren, use cognitive development to adapt to the world around them. Piaget published his first paper by the age of 10, completed his bachelor’s degree by the age of 18, and at the age of 22 received his PhD from the University of Neuchatel. Piaget spent many years of his life researching the developmental and cognitive knowledge of children. The Theory of Cognitive Development places focus on human intelligence and developmental thinking. â€Å"Influenced

Saturday, December 14, 2019

Police Corruption Problems Free Essays

Corruption has been in the dark closets of American policing since it was first established in the country. When policing was first instituted conditions were not the best, pay was low, and respect was hard to find. These problems coupled with the problem of a lack of laws in which bound the police to accomplish a specific task a specific way, meant they had enough discretion to hang themselves by. We will write a custom essay sample on Police Corruption Problems or any similar topic only for you Order Now There shouldn†t be any surprise that corruption hasn†t vanished and will most likely never totally go away. It is just like the saying â€Å"Absolute power, corrupts absolutely†. It is just human nature to want a better life and get the things you always wanted. Some people, and police are just people, just can†t resist the temptation for â€Å"easy money†. People have a way of rationalizing situations in their heads, by thinking they are just taking care of their families and paying there bills. This is similar to the job I presently have, working in the Asset protection department for Sears. I see things I would like to have all day long, I know I could take them and no one would ever know, but I don†t. I don†t do it because there is a fear of getting caught or any kind of punishment like that, I don†t do it because of ethics and morals. I, like the majority of people see the opportunity, while a very small percentage of people take advantage of it. It is the same with policing most police are honest and hard working but, there are always some â€Å"bad apples† in the bunch. If you knew a way to tell if someone was going to be honest in everything they do, 100% of the time, I think you would at the very least be a billionaire. Corruption has to be defined in order to look at it closer. The dictionary definition of corruption is: 1. Marked by immorality and perversion; depraved. 2. Venal; dishonest: a corrupt mayor. 3 Containing errors or alterations, as a text: a corrupt translation. 4. Archaic. Tainted; putrid. Would consider a police officer who accepted a free cup of coffee corrupt?. What about an officer accepting money in exchange for not patrolling his/her sector. What would you think of a business person taking that same cup of coffee, would you believe him/her to be corrupt? I think you have to draw a line on what is corrupt and what you believe isn†t. I think you have to add into your decision making steps the â€Å"offenders† jobs, position, and role in the community. The conclusion I came to is that it definitely does make a difference on the job, position, and role in the community. I believe if the business person had nothing to do with the place in which he/she received the coffee, he/she is not corrupt. He/she just had an act of kindness betrothed on them. Regarding the police officer, he/she should not of accepted the coffee because he/she has a duty to stay impartial to the community. If he/she had to go to a fight later that same day between the person that gave him the coffee and another person, and the person who gave him the coffee was found to be in the right and the other person was in the wrong, what would happen? Most likely the person who was arrested (assuming this person had knowledge that he accepted the coffee) would most likely bring that fact up at the trial. If this situation happened the officer†s integrity would be in question, and the jury/judge would have to wonder about it. Of course accepting coffee is not the main focus of police corruption, its not against the law, nor will it have a overwhelming impact on policing. I do believe the illustration puts into simplistic terms the larger problems which are occurring with policing in large. It all comes down to â€Å"Do I take it or don†t I take it? † and it is enough? Corruption is like a drug in a way, you start small and just work your way up the ladder, until you fall off. I said before that accepting a cup of coffee isn†t against the law and doesn†t make up the corruption which we face today. I am going to describe some recent corruption cases which have been fought. As identified in a report by the Knapp Commission published over two decades ago it was found there are two different violators. The first are called â€Å"Meat eaters† who abundantly misuse their power for personal gain. These individuals go out and seek ways to get money and have the advantage. The second type is called the â€Å"Grass eaters† these people are the ones who just accept payoffs and such when the happenstance come their way. For the most part, when you hear of a corruption case you most likely hear about the â€Å"Meat eaters†, because they are the ones which get bolder faster with every successful gain. So what do we do about it? I said before if punishment isn†t going to stop police from becoming corrupt, what will? The first step to solving this â€Å"disease†, which is slowly eating away at public trust, is to acknowledge the problem. Managers on a whole use three different approaches when failing to deal with corruption. First, it is simply ignore the problem like it was never there. This approach is bad for many reasons. If the police can†t police themselves, someone will have to come in and do it for them. Public trust will never be gained. The second approach is a â€Å"pollyanna† mentality. This is where the manager discovers and finds the corruption, but downplays its total impact. This approach as with the first approach, will cause someone outside the agency to solve the problem. The third is the most lethal approach for the manager to take, one of a â€Å"cover-up†. Like the second, the manager discovers the corruption, but takes overt action to cover it up. Not only did the manager â€Å"condone† this behavior, but this will only lead to more corruption and abuse. This now enlarged corruption, will eventually lead to great public mistrust. A manager can overcome the problems with these approaches by assuming a realistic posture to this issue. This will allow the effects of the corruption to be less damaging to the agency. The next step to prevent corruption is to develop a plan of action. While no one plan will be foolproof it should include these three elements, recruitment, training, and investigation. As I previously stated, you have to come up with a definition of corruption to be used for your plans. I suggest everything from accepting a cup of coffee to the further most end of the spectrum be included. Using this definition stops people and managers from trying to decide what is across the line and what isn†t. If you try to â€Å"draw a line† this can create confusion and many people could rationalize situations as being OK. The International Association of Chiefs of Police (IACP) defines corruption as acts involving the misuse of authority by a police officer in a manner designed to produce either personal gain or gain for others. With a definition like this everyone from the patrol officer to the Chief knows where they stand. The IACP created the Model for Management Corruption Prevention, in reaction to the corruption running rapid in the departments. This model covers the three basic elements which I mentioned previously recruitment, training, and investigation. Recruitment is the first step in this process. It goes without saying that no agency hires people who they know are corrupt. There are a multitude of reasons why agencies should â€Å"Weed out† bad recruits. Money is at the top of the list. All the training in which the recruit has to go through cost the taxpayers a lot of money. Many agencies have policies in which they hire only trained personnel so this cost can be eliminated. Selecting candidates which have already been on the job, shows supervisors a track record and therefor gives them more information. The use of the polygraph is a useful tool when â€Å"weeding out† candidates.. Training provides outstanding opportunity to make a anti-corruption plan work. It does this for a couple reasons. First training gets the message out with concern to standards. Second, this training allows the recruit to ask questions and to clarify his doubts about what is appropriate and what isn†t. Training is divided into two parts, recruit and in-service. The in-service training is a valuable tools because the recruit interacts with a seasoned officer and allows that recruit to ask questions about everyday events. The department must also watch the candidate for a probationary period of about six months. This programs is called the Field Training Officer (FTO) period. During this period of FTO the new recruit rides with a seasoned officer. Most agencies can release the recruit during this period for little or no cause. The department may also elect to send their recruits to a formal academic setting for training. This in turn will hopefully help the recruit in making the right decision when the question arises â€Å"Will I take it or won†t I? â€Å". The last stage of this three point training is investigation. This is the crucial elements to this whole program, without it everything else loses its ability to function. If the public knows the department will thoroughly investigate all reports of corruption, it will instill a confidence with the department. The investigation phase will most likely be conducted by the departments internal affairs unit. The IACP developed a model for departments to utilize. The first issue to be addressed is staffing. In small departments this could consist of only one person on a part time basis. In larger departments this unit could consist on many officers on a full time basis. If you are really concerned with the corruption within your department, you should consider having an outside agency investigate alleged corruption. This will ensure favoritism will not occur. Once you have decided with type of staffing is appropriate for your department, you should decide where in the department to place them. The best location for the unit to be is directly under the Chief. This will provide for a direct line of communication of the problems at hand. The Chief should provide a clear and definitive procedure for investigating alleged allegations of corruption. Theses procedures may include: 1. Handling all complaints quickly and impartially. 2. Explanation that the unit only handles facts, and doesn†t determine guilt of innocents. 3. Meticulous and accurate documentation is a must. 4. Responding to a crime scene immediately where an officer had to shoot a subject. In summary, police are human and have the same compulsions which others posses. This of course doesn†t excuse the corruption in the departments. When you think of corruption in the police field, remember that acts which are corrupt for one may not be corrupt for all. Every instance needs to be looked in to with great concern and objectiveness. If we don†t investigate every allegation we will loose the public trust and this will make it impossible to do the job effectively. How to cite Police Corruption Problems, Essay examples

Friday, December 6, 2019

Literature Review about business strategy On Facebook Inc- Background

Question: Facebook Inc is a global online social network that has about one billion member accounts. However the organisation is less than 10 years old. Despite intense media excitement when Facebook listed as a public company in May 2012, the share price has bobbed around quite a bit since. Many business analysts are beginning to question the companys long-term viability because it is difficult to discern a coherent business strategy. Your task in this case analysis is to answer two questions by critically analysing Facebooks history, resources and market situation. Please do not just describe events, although you should read Facebooks history to understand the background to your analysis. You should use the principles and concepts that you have learned throughout the unit to answer the following three questions: 1. What marketing strategy or strategies has Facebook adopted since it was created? Answer this question by applying one or more of the theoretical approaches discussed in the course . 2. What marketing options can you describe for Facebook if it wishes to remain a successful organisation throughout the next decade? Answer this question based on the circumstances that exist in 2014 and your best forecasts of relevant future industry factors. Answer: Executive Summary: This report will critically analyze the history of Facebook, its resources and market situation. Facebook Inc is a global online social network having account of near about one billion members within the time period of 10 years. To accomplish the report information about Facebook and its marketing strategies has gathered. The report analyzes the strategies adopted by the company from starting years. It is found in the research that despite the intense media excitement in May 2012 when Facebook get listed as public company, since then the shared price bobbed around quite a bit (Di Pietro, Loredana and Pantano, 2012). Due to this fact business analyst around the world are started questioning long-term viability of the company as they found it difficult to discern a coherent business strategy of Facebook. Hence the report will also discuss the strategic marketing options for Facebook in order to make it a successful organization for upcoming years. Introduction: Only few social networking websites like Facebook can manage the fun and work in unique manner. To enable people to socialize in an effective manner is core advantage of websites like Facebook. In order to setting business and promoting it Facebook uses unique format and business scope is differentiating factor of Facebook from competitors. Facebook uses can be divided into two main parts one is for business use and another is for personal use. Through the analysis we will deeply understand and discuss the strategy of the company and the report will be ended through the recommendation that is the strategies options given for Facebook. It is the fact that Facebook created art an emotional asset through friends, their pictures, posts and lots of messages and status of relationship and due to this it has become a way of life for many people (Cha and Jiyoung, 2009). But along with this Facebook usage is extremely increased for the business purpose. Facebook implemented various marketing strategies successfully such as Viral marketing, Network marketing and so on. Facebook Inc. Background: Facebook is worlds most used online social networking service and headquarter is located in Menlo Park, California. Firstly Mark Zuckerberg launched this website with his college roommates and the fellow students of Harvard University in February 4, 2004. The website access and membership was initially limited to Harvard students only, later on the access was passed to Stanford University, Boston area and so on. Mark Zuckerberg is the founder of Facebook and though its starting year is 2004 but it was open to the entire users around the world in 2006. After the starting Facebook never look back, it has grown rapidly. In the third quarter of 2014 Facebook 1.35 billion monthly active users. It has been given preference by marketers as innovative ways in order to outsmart their rivals. Any person who is 13 years old or more and having valid email address can able to create Facebook profile. Alexa.com is an internet market research company and it has declared Facebook as second most visited website in the world after Google in its 2010 report (Curran, Kevin, Graham, and Temple, 2011). Over the other social networking websites Facebook is chosen by marketers due to the reasons like number of users uses it, provide amount of customization and to stay in competitive market. Marketing Analysis: Nature of Facebook Marketing Strategies: Assessing the current competitive position of organization and identifying future valuable competitive position and find way to achieve them is strategic analysis. PEST Analysis: Political Factor: Facebook always has the strategy of providing secure social network to its users. Still Governments and members of the site have been showing their concern towards privacy and it could harm the strategy of company which uses the information of user in order to deliver effective advertisement (Chu and Shu-Chuan, 2011). The class action law suit filed against the company and it could potentially imply $15 billion of damage in the case of success and it would challenge the ability of facebook increase towards gaining advertising revenue Economical Factor: As compare to competitors Facebook recorded high growth rates. Companys inherent ability is highlighted through its revenue growth rate and in the social networking advertising Facebook being the market leader with strong potential. Due to its low expenses base Facebook has enabled to drive higher margins than its competitors and it indicate better aligned cost structure. Social Factor: Facebook made a strategy to enter into mobile application market by launching the App centre and it is Facebooks first step to monetize the mobile user base. In order to find social app App centre is new place for people (Harris, Lisa and Dennis, 2011). Insight is provided by Facebook to facilitate successful apps. The company does not earn revenue because owners of operating system are the only players that can sell apps. Technological Factors: Due to the adopted inherent business model Facebook ads are yet to be proved for effectiveness. Facebook strategies are lacking in online ad market, as it depends on display ads and users do not have good experience and not efficiently produce revenues (Zinnbauer, Markus, and Honer, 2011). It is observed through research that Google provide more value to advertiser regarding to opinion and results as compare to Facebook. Porters Five Forces Analysis: Threat of new entrance: Facebook is largest social networking site along with billion active users and hence threats of new entrance are very low, because it is difficult for new social networking site to reach or compete Facebook position (Ferguson and Rick, 2008). Google plus is only competitor in race. Threat of substitute: Threat of substitute is moderate, as many countries have their own social network operating throughout the region. But Facebook has users around the world which makes it attractive internationally, but we cannot forget Google the biggest competitor of Facebook and they are competing in various aspects from social networking through Google+ to advertising. Bargaining power of customers: Customers of Facebook include the advertiser and users. Advertisers pay Facebook for utilizing its platform. Facebook get $ 1.33 billion revenue from advertising which is 84% of total revenue of Facebook and 41% increase from the same quarter last year (Zeng et al., 2012). Bargaining power of suppliers: Suppliers are no one but its Facebook users and the information provided to Facebook by users in terms of likes, comments, posts etc can be used to push advertiser to the wall of users. Bargaining power of user can be high as they have options to switch to Google+ but since most users friends on Facebook, so connecting with them on another platform does not make sense. Competitive rivalry: The intensity is low at social networking market as in comparison with Facebook there is no other social websites having 1 billion active users. Most of other social sites are limited within particular countries like vk.com in UK, renren.com in Germany and so on. Google+ can be considered as possible threat though it have 1/10th of monthly users. Strategic Marketing Options for Facebook moving forward: The discussion here is on the opportunities to innovate on Facebook platform and reduce its complexity for established and new developers. It is found through the research that application communication channels such as notifications and requests are not effectively servicing their original purpose. The significant opportunities can be created in Facebook strategies to improve the experience of user as well as reduce spam with the replacement of better features and can move more communication to stream and inbox. Above mentioned and further discusses ways in this topic will simplify the site and can create new long term opportunities for users and Facebook can become successful for next decade. Make direct and simplified communication with user: Access to user email addresses: In order to reduce friction and increase the power to application. Facebook connect developer to manage their relationship with users, and it is simple and easy way to share their email addresses. Provide more focus towards Facebook communication on the stream and Inbox: It will help to consolidate communication between developer and user into two most powerful channels that are stream and inbox can become new feature which help user to engage with applications. In order to get success in future business environment and increase revenue Facebook need to change or improve its following strategies: The features need to get changed which are used to create business page on Facebook, which is currently uses personal profile or as a standalone page. Next strategy is free registration process The strategy of awarding the URL after completing the 100 signup fans. Development team should rearrange the concept of wall and discussion forum. Regenerate scope which will integrate other medias Improve the paid advertising program on Facebook Important to work on more good look and feel along with the robustness in technology. Provide provision for monitoring activities Conclusion: When company executives develop corporate strategy, they start with analyzing the company along with the market environmental conditions they are operating. Strengths and weaknesses of the competitors are essential to know. Through analyzing company position and competitive analysis, different strategies are developed in order to perform superior than rivals. Facebook continuously outperforming as compare to its rivals. The logic can be concluded throughout the report that strategic options are bounded by business environment. That means structure of Facebook shapes strategy for it. It is also concluded that the performance is depends on the basic strategic factors like number of suppliers, buyer and entry barriers. Reference List: Di Pietro, Loredana and Pantano, E. 2012. An Empirical Investigation of Social Network Influence on Consumer Purchasing Decision: The Case of Facebook. Journal of Direct Data and Digital Marketing Practice 14: 18-29. Curran, Kevin, Graham, S. and Temple, C. 2011. Advertising on Facebook. InternationalJournal of E-Business Development 1: 26-33. Chu, Shu-Chuan. 2011. Viral advertising in social media: Participation in Facebook groups and responses among college-aged users. 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